Blogging may be both passion and a very good income source for you. As you know, there are already loads of successful bloggers who make tons of money by blogging. Today’s beginning bloggers will be tomorrow’s millionaires. I can predict that offline newspapers, magazines will die very soon. The Internet technologies will develop more and more. Tomorrow, millions of new people will start reading blogs and online magazines. If you have not started blogging yet, it is time to do it right now.
To be accurate, blogging is a very sophisticated system of different activities. For me, blogging means writing my content, editing and publishing it, Social Media Marketing, PR, promotions and advertising, brand building, and many other activities. To be a successful blogger, a person needs to be a universal professional. Being good at writing is not the only necessity while dealing with blogging. One of the most important things I have already mentioned is SEO. No matter how great you write, if your blog is not discovered on the Internet, you will never succeed in blogging. For this reasons, most of the bloggers are mostly concerned about the amount and quality of web traffic their blogs receive. There are pretty enough tools that let you drive web traffic to your blog. Nevertheless, some of them are more effective and productive than others.
SEO is one of the most efficient ways to drive web traffic to your web resource. Thousands of SEO companies would not exist if SEO was not so necessary for a successful online business. SEO is good because it is capable of providing you with a good amount of web traffic in long-terms. Once you have professionally fixed your blog’s SEO, you will receive tons of visitors from search engines. Therefore, SEO is number one web traffic tool. Nobody should ignore or neglect the importance of SEO. To make your blog more visited and popular, I will provide you with the most productive tips to incredibly fix and configure your blog’s SEO. I won’t give you any detailed and sophisticated instructions. My tips are general. I will recommend you only a few things that are the most significant in SEO. My recommendations will be very short and meaningful.
1) PUBLISH HIGH-QUALITY CONTENT
As you have heard thousands of times, content is king. This was true many years ago, and it still sounds today. There are approximately 1,5 billion of websites on the Internet. Nearly 300 million of them are blogs. From these 300 millions of blogs, how many of them are well-known and popular? None of us can give the exact number. Nevertheless, it is less than 1% of the whole amount of existing blogs on the Internet. All blogging industries have from 20 to 50 popular and famous blogs. This means that millions of blogs will never be seen and recognized. From all of this, we can make a great conclusion that blogging is the most competitive movement on the Internet. Millions of blogger write about the same things. Even though, only the best of them become popular. High-quality content is the most significant factor responsible for blogging success.
This post is dedicated to SEO, and therefore, you might have thought that the previous paragraph is unnecessary. To correct you, let me say that the previous section was my preface to a more important part of my blog post. From almost 300 millions of blogs, search engines strive to find the best ones. These winners will have the biggest chances to be shown on search pages. For this reasons, high-quality content is the most important algorithm for all search engines on the Internet. If a search engine does not provide its users with the best results, people will merely leave this particular search engine and start sticking with the one that gives them the best results. All the major search engines such as Google, Yahoo, Yandex, and Bing are aware of a high competition. Therefore, all of them do their best in order to provide us with the best content. This is the most important thing every potential SEO specialist must understand. It does not matter how many millions of high-quality backlinks you build for your blog, search engines will ignore your blog if you publish rubbish. First of all, you should emphasize your attention and efforts at creating a very high-quality content.
2) BUILD HIGH-QUALITY BACKLINKS
As I have previously stated, a blog with tons of high-quality backlinks having rubbish content has no chances to succeed in SEO. That is true. At the same time, a blog with high-quality content having no high-quality backlinks will never succeed in SEO too. High-quality content and high-quality backlinks are like a head and a neck. Both of them cannot exist without each other. High-quality content is meaningless if a blog has no good backlinks. On the other hand, high-quality backlinks are useless if a blog publishes poor content. I am sure you got it.
After you have published some useful and valuable content on your blog, concentrate on building high-quality backlinks for your blog. There are loads of effective ways how you can get some good backlinks pointing back to your blog. Only backlinks from the websites with high authority are capable of giving some value to your blog. In most cases, backlinks from low-quality websites can harm your SEO. Therefore, do not build backlinks in bulk. In the beginning, backlinks were the only factor counted by Google. Today, Google considers more than 200 factors to rank websites. Even so, backlinks still remain to be the most significant and powerful of them. Backlinks in SEO are like positive reviews on Amazon. If you ask Amazon expert about the best thing to boost sale there, he will self-assuredly tell you that getting loads of positive customer reviews praising your product is the best way to improve your sales. We see the same thing while talking about SEO. Getting loads of qualified backlinks from high-quality websites is the best way to improve your SEO success.
3) DO A PERFECT ON-PAGE SEO
After publishing high-quality content and getting backlinks, doing a perfect on-page SEO is the most powerful tool that is capable of skyrocketing your blog in SERPs. On-page SEO consists of many valuable factors that influence an overall SEO of your blog. A blog with a great content and powerful backlinks will not succeed without a good on-page SEO. If regularly listen to internationally known SEO gurus such as Matt Cutts, you already know that on-page SEO is crucial in SEO.
There are loads of other factors that impact your blog’s SEO. Some of them are social signals, bounce rate, the amount of web traffic on your blog, domain age, domain authority, and others. Nevertheless, all of these factors are not as important and influential as high-quality content, backlinks, and on-page SEO. Search Engine Optimization is a very scrupulous activity. As I have told you, Google uses more than 200 algorithms to identify the best websites on the Internet. You will be very lucky if you can influence all of the SEO factors. Anyway, I recommend you emphasizing your work on the most significant algorithms that will rank your blog in a short time.