porn sitesPorn business is considered to be one of the most profitable businesses on the Internet. Estimated annual profits of some major porn sites are calculated by hundred millions of dollars. It is really true and I know what I am talking about. Porn business on the internet may be very money-spinning. People are aware of the fact that it is possible to generate a huge income in the online porn business. At the same time, they may question themselves about the ways how porn sites make money online. Let me explain you this in details.

1) DISPLAYING ADS

We know that non-porn sites earn money by displaying ads. Most popular and profitable advertising companies are Google AdSense, Media.net , Viglink,Infolinks, Adversal, Chitika, and other networks. These companies do not cooperate with porn sites. There are other advertising companies that successfully collaborate with porn sites. Some if they are JuicyAds, Plugrush, EroAdvertising, AdXpansion, ExoClicks, and some other organizations. The companies which I have mentioned are the most popular. A porn site owner registers his website on the website of some of these advertising companies. He may also cooperate with all of these companies. His next step is to copy an HTML code and insert it in some areas and zones of his porn site. As soon as the code is pasted, the zone will start showing different ads. Usually, they display porn ads and some of them advertise ViaGra, Sialis, Levitra, and other popular pills for a strong erection. Some of the ads may advertise penis enlargement services and companies. 

It is possible to insert as many ads on a porn site as you want. If you insert thousand of ads, the advertising company won’t care about it. Usually, these earning are CPM (cost per impression), and CPC (cost per click). If your earning is CPM, for every thousand impressions, you may earn one dollar or even more if your CTR (cost through rate) is good. Your CP earning will give you 1 cent per every click only if your CTR (cost through rate) is very good. Porn sites need a high-quality traffic in order to earn. The quality of traffic is identified by its activity. Traffic with a big bounce rate is typically considered to be bad. Regularly porn sites have huge amounts of traffic. Some of this traffic is real and some of it is bought traffic. I think you have heard about the fact that 60% of the Internet traffic is generated by bots. When a porn site buys adult traffic it has huge risks to receive bots. Let us make some calculations. It is very common for a popular porn website to have at least 200K visitors every day. So how many of this 200K will click ads? It is probable that at least 1K will click ads. That means 10 dollars every day. 10 dollars multiply by 31 = 310 dollars every month. I have given you minimal numbers. There are days when a porn site may have 1 million visitors. How many of them will click ads? It may be probable that 100K will click ads. 100K clicks = 100 dollars a day. Imagine that a porn site has at least 100K  clicks every day = 3000 dollars every month. We did not add CPM earnings. Sometimes CPM may be even 3 or 4 dollars per every 1K impressions. 1 million = at least 10 million impressions, because usually porn sites display ads from several advertising companies. Thus, one visitor may give impressions to five or ten different ad banners. I am giving you minimal numbers and therefore let us count that every visitor will give 10 impressions. 1 million visitors = 5 million impressions. 1K impression = at least 1 dollar. 5 million impressions (CPM earnings) = 5000 dollars every day. 5000 dollars every day = 150 000 dollars every month. 150 000 dollars every month = 1 800 000 dollars annually. Popular porn sites such as xHamster, PornHub, xVideos earn hundred times more than I have shown you in my calculations. This is one of the ways which porn sites use to generate profit.

2) PREMIUM SUBSCRIPTION

There are some porn sites that offer their members premium subscriptions. These porn portals have a huge base of high-quality porn videos that are not available on the Internet for free. Some of these films may be very exclusive or have 4K resolution. These videos are very rare and it is impossible to find them somewhere on xHasmter or xVideos. There are some porn fans who pay their money in order to be able to watch these videos. There may be different plans for a monthly and annual subscription. 

This is the second way how porn sites generate their profit.

3) PAID CAMS

Have you ever visited xHamster, Bongacams or Chaturbate? If you are reading this blog post, I am sure that you have visited these resources. xHamster is a universal porn site that offers people porn videos, porn photos, kind of a porn social network, and it also has a lot of live video performers. Bongacams and Chaturbate are specialized at only live video streaming. All of these porn portals use the same systems. They give their performers ability to earn and they share a small part of their income with the porn resource. Do you know how Fiverr works? You order someone’s services there, pay money, and Fiverr takes 20% of the amount and remaining 80% are given to your seller. These porn websites use the same strategy. There are hundreds of different girls, couples, shemales, and gays who are ready to do everything online if you pay them money. As soon as you pay, the money is shared between the porn resource and your performer. It is pretty easy to understand. This profit may be more than CPM and CPC earnings.  

4) SELLING PLACES FOR BANNERS

This is another tool which porn sites use to make money online. Usually, porn sites have a lot of free place on their websites and it is very easy for them to find some free space to place someone’s banner. Advertisers or another porn site owners place their banners and pay money for this service. Prices may be astounding. Placing a banner on some of the most popular porn sites may cost thousands of dollars. Let me give you some real numbers and statistics. 

Do you see the numbers? This porn website is not one of the most popular porn sites in the world and most of you don’t even  know its domain name. However, it will cost you $5,290.00 to place your banner on this porn site for a single month. $1,390.00 for seven days. This is unknown porn site which has a huge amount of traffic. Do you imagine how much does the same thing cost on xHamster? It may cost you 100 000 dollars to place your banner on xHamster or xVideos for a single month.

These are the methods that are used by porn sites to make money online.

Some of them generate more money than others. Nevertheless, porn sites strive to apply every monetization method in order to make more profit. 

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Written by BAHTIYAR